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Photo credit: Hello I’m Nik on Unsplash

Design, Content, and User Experience at Square

Elegant design is at the forefront of Square products. Now, we’re taking another look at how our designs interact with the content inside.

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Note: I originally wrote this story for the Square Design Blog, where you can read this, and other stories from Square creatives working in Design, Content, and User Experience.

What is the first thing that comes to mind when you think of design? Wireframes? White space?

Words?

Our modern-day user experience focuses heavily on visual design. When everything from finance and healthcare to romance and education is conducted in digital spaces, design is key.

At Square, design is not something we settle for. We are constantly creating and adapting over time. Growing, evolving, and iterating on what is and what could be.

“Communicating difficult things sometimes can only be done with words.”

Yet too many times we’ve settled on the copy that lives inside the design. We can spend months selecting the perfect font or precise placement, but the content itself — one of the most critical elements of the entire design — languishes as an afterthought.

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